OPULATE AROMATHERAPY

A client approached me with a logo request for her new side business, Opulate Aromatherapy. Opulate is a sophisticated, classic, and simple aromatherapy brand, specializing in scented candles. My client wanted to make sure the logo was bold, light, elegant, and had a luxury color palette. Here are some of my early icons and type studies:

After icon and font options were narrowed down, I made many different variations that included color options:

Finally, my client chose her favorite logo lock-up and color palette: